Cascade Insights is a competitive intelligence and market intelligence firm that works with a number of well-known companies around the world, including Microsoft, Symantec, Salesforce, Cisco, T-Mobile, Intel, Dassault Systems Salesforce, EMC, and many others.
The firm is led by two principals, Sean Campbell and Scott Swigart, who have worked together for the past 14 years across two different companies. Their first company was a technical consultancy that they grew and sold in 2006, after which they founded Cascade Insights. Both Scott and Sean have a significant degree of technology sector expertise that, for each, extends back nearly 20 years.
Sean and Scott are regularly asked to present at conferences and both have delivered workshops and seminars hosted by organizations such as SoftwareCEO, the Silicon Valley AMA, the Silicon Valley Product Management Association, the Investigative Reporters and Editors conference, the AIPMM, MarketingProfs, the Marketing Research Association’s, the Marketing Research and Intelligence Association of Canada, Strategic and Competitive Intelligence Professionals conferences (US, Europe, and APAC) and on the campuses of many Fortune 500 organizations.
Sean and Scott are also the co-authors of Going Beyond Google: Gathering Internet Intelligence, now in its 4th edition. The book was listed as a must read by the Strategic and Competitive Intelligence Professionals Society as early as it’s 1st edition. Sean and Scott were also co-author of two other books focused on technology topics published by Microsoft Press.
Sean is also an elected Board member of the Society of Competitive Intelligence Professionals.
Lastly, Sean is also a Contributing Assistant Professor at the Atkinson School of Management where he teaches Industry Analysis and Competitive Intelligence courses, as well as the capstone course in the Professional MBA program.