What Competitive Intelligence Can Learn from Investigative Reporters News reporters use an intriguing mix of tools that directly correlate to competitive intelligence work, particularly in terms of mining the web. In short, investigative reporters have deep expertise in gathering data from its hiding places and making sophisticated conclusions from it. The competitive intelligence field can […]
Sean Campbell is the CEO of Cascade Insights, a competitive intelligence and market research firm for B2B technology companies. A 20-year technology veteran, Sean oversees the health of the firm, drives the company’s thought leadership efforts and maintains relationships with key clients.