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Scott Swigart

Scott Swigart

Scott Swigart has more than 20 years of experience in B2B technology. Today, he focuses on critical decisions and uncertainties that technology companies are grappling with.

As co-founder, president and CTO of Cascade Insights, Scott leads the team of research analysts in providing privileged and meaningful insights from modern and constantly innovative research methodologies. With a collective understanding of nearly all IT related topics ranging from Internet of Things (IoT), Big/Fast Data, Cyber Security, and Business, Scott and his team deliver answers to the big questions that our clients have.

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B2B Market Research

  • Customer Experience Research
  • — Buyer Persona Research
  • — Buyer's Journey Research
  • — Key Buying Criteria Research
  • — Jobs-To-Be-Done Research
  • — User Personas
  • — Customer Satisfaction Research

  • B2B Product/Service Research
  • — Market Opportunity Research
  • — Concept Testing
  • — Go-To-Market Research

  • Marketing Enablement Research
  • — B2B Data-Driven Marketing Research
  • — Message Testing
  • — Brand Research
  • — Thought Leadership
  • — Partner Enablement

  • Sales Enablement Research
  • — Competitive Landscape Analysis
  • — Win Loss Analysis
  • — Churn Analysis
  • — Channel Research

B2B Marketing

  • — B2B Marketing Strategy
  • — B2B Messaging Services
  • — B2B Content Marketing
  • — B2B Sales Enablement

About Us

  • — Our Story
  • — Our Clients
  • — Client Testimonials
  • — Careers
  • — Ethics Policy
  • — Privacy Policy

Blogs

  • — B2B Market Research Blog
  • — B2B Marketing Blog
  • — Cascade Insights Blog
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