B2B Market Segmentation Research: Real Buyers vs. Imaginary Friends
Are you building solutions for an imaginary buyer? This happens all too often. Take the guesswork out of your B2B market segmentation strategy.
CEO of MobiTV, Charlie Nooney, explains how to lead in times of transition, mastering the mid-market transition, and the current state of IPTV services.
Are you building solutions for an imaginary buyer? This happens all too often. Take the guesswork out of your B2B market segmentation strategy.