Tag Archive for: panel providers

Expert Networks vs. Panel Providers for B2B Research Studies

Video: Expert Networks vs. Panel Providers for B2B Research Studies

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B2B companies that utilize expert networks, rather than panel providers, to recruit participants for research studies see substantial benefits in the quality of market research respondents. However, expert networks are a fast-moving new industry that comes with both risks and rewards. To help weigh the pros and cons, we created this video to highlight some of the potential benefits B2B companies could gain – or what risks they might face – by working with expert networks.
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Panel Providers Vs. Expert Networks

Panel Providers Vs. Expert Networks: Who Gives the Highest Quality Respondents?

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Asking the right people to participate in your research study is just as important as designing and asking the right questions. You simply can’t have a successful market research project with a rushed recruiting effort at the start.

Sometimes, this means using a research vendor to assist with fielding the right participants. Vendors such as panel providers and expert networks are frequently tapped to identify respondents for research studies. But if you are using a research vendor and still throwing out a large number of respondents or are having trouble making sense of the data, it’s time to dig into the problem. And that may mean it’s time to switch to a new sample provider.

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