Research
Activated

B2B Market Research

Thousands of Conversations with B2B Buyers
15+ Years of B2B Tech Specialization

With B2B focused market research and marketing services, Cascade Insights helps companies seize opportunities in the B2B technology sector.

A Few of our Clients

 
2Ship
Cascade Insights Customer - Adobe
Cascade Insights Customer - Aria Systems
Citrix
Cloudflare
connection
Cascade Insights Customer - Dassault Systems
Cascade Insights Customer - Dell
Hootsuite
HP Enterprise
Informatica
Cascade Insights Customer - Microsoft
pappas macdonnell
Cascade Insights Customer - Parallels
Cascade Insights Customer - Salesforce
Cascade Insights Customer - SAP
Software AG
Tmobile Testimonial
Cascade Insights Customer - vmware
Cascade Insights Customer - Workiva

“They stand out.”

Microsoft

“Whip-smart staff.”

Pitney Bowes

“I highly recommend Cascade Insights.”

Hewlett-Packard

“Cascade Insights was fantastic.”

Jellyvision

B2B Tech Sector Specialists

Our firm only accepts projects from the B2B tech sector.
Our areas of expertise include:

  • SaaS
  • PaaS
  • IaaS
  • Software
  • Hardware
  • Cybersecurity
  • IoT
  • Cloud
  • AI
  • Big Data
  • AR/VR
  • Blockchain
  • Applications
  • Infrastructure
  • & More

Our clients range from enterprise giants to stars of the mid-market.
We help B2B tech companies in the following fields:

  • IT Services
  • FinTech
  • MarTech
  • Health Tech
  • Green Tech
  • EdTech
  • AdTech
  • Legal Tech
  • BioTech
  • GovTech
  • InsurTech
  • RetailTech

A Few More of our Clients

 
Cascade Insights Customer - Adaptive Insights
Amazon Web Services
connection
Cascade Insights Customer - Hubspot
Cascade Insights Customer - IBM
Cascade Insights Customer - Juniper Networks
Cascade Insights Customer - McAffee
Medidata Logo
Cascade Insights Customer - Netapp
Cascade Insights Customer - Nexans
Cascade Insights Customer - Oblong
Poppulo
Cascade Insights Customer - PWC
Cascade Insights Customer - Sage
Cascade Insights Customer - SDL
SentryOne
Tyntec

We give you more than data.
We give you clarity.

What our
Clients Say

For the last 11 years, we’ve helped some of the biggest technology companies in the world. We’ve also helped a number of upstarts go on to greater stardom.

“Cascade Insights has become our go-to resource anytime we have a tough market intelligence question. Compared to other firms, they stand out in two ways: 1) Deep domain expertise of the tech industry 2) Little/no hand-holding required: I just tell them what business questions I need answered and they deliver. It’s rare to get original insights from market research vendors and Scott and Sean have delivered every time we have engaged them.”

Niranjan Deo, Business Strategy ManagerMicrosoft

“We commissioned a channel market research piece from Cascade Insights to better understand partners’ perceptions. The team did great work, especially with research design, sample development, data analysis, and report development. Results were balanced, credible, and practical; sparked important conversations; and ultimately helped expose a gap in our strategy. I plan to use Cascade Insights again.”

Martin DeWitt, Sr. Product Marketing ManagerRed Hat

Contact Us

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