Research
Activated
With B2B focused market research and marketing services, Cascade Insights helps companies seize opportunities in the B2B technology sector.
A Few of our Clients
Link to: B2B Customer Experience Research
B2B Customer Experience Research
Link to: B2B Buyer’s Journey Research
Buyer’s Journey Research
Link to: B2B Buyer Personas
Buyer Persona Research
Link to: B2B Customer Satisfaction Research
Customer Satisfaction Research
Link to: B2B Jobs-To-Be-Done Research
Jobs-To-Be-Done Research
Link to: B2B Key Buying Criteria Research
Key Buying Criteria Research
Link to: B2B User Personas
User Persona Research
Link to: B2B Product/Service Research
B2B Product/Service Research
Link to: B2B Concept Testing
Concept Testing
Link to: B2B Go-To-Market Research
Go-To-Market Research
Link to: B2B Market Opportunity Research
Market Opportunity Research
Link to: B2B User Personas
User Persona Research
Link to: B2B Marketing Enablement Research
B2B Marketing Enablement Research
Link to: B2B Brand Research
Brand Research
Link to: B2B Buyer’s Journey Research
Buyer’s Journey Research
Link to: B2B Buyer Personas
Buyer Persona Research
Link to: B2B Data-Driven Marketing Research
Data-Driven Marketing Research
Link to: B2B Message Testing
Message Testing
Link to: B2B Partner Enablement
Partner Enablement Market Research & Marketing Assets
Link to: B2B Thought Leadership Services
Thought Leadership Market Research & Marketing Assets
Link to: B2B Sales Enablement Research
B2B Sales Enablement Research
Link to: B2B Channel Research
Channel Research
Link to: B2B Churn Analysis
Churn Analysis
Link to: B2B Competitive Landscape Analysis
Competitive Landscape Analysis
Link to: B2B Win-Loss Research
Win / Loss Analysis
Link to: B2B Thought Leadership Services
Brand Leadership Market Research & Marketing Assets
Link to: B2B Content Marketing Services for Tech
Content Marketing
Link to: B2B Marketing Strategy Services | Cascade Insights
Marketing Strategy
Link to: B2B Messaging Services | Cascade Insights | Marketing
Messaging Frameworks
Link to: B2B Partner Enablement
Partner Enablement Market Research & Marketing Assets
B2B Tech Sector Specialists
Our firm only accepts projects from the B2B tech sector.
Our areas of expertise include:
- SaaS
- PaaS
- IaaS
- Software
- Hardware
- Cybersecurity
- IoT
- Cloud
- AI
- Big Data
- AR/VR
- Blockchain
- Applications
- Infrastructure
- & More
Our clients range from enterprise giants to stars of the mid-market.
We help B2B tech companies in the following fields:
- IT Services
- FinTech
- MarTech
- Health Tech
- Green Tech
- EdTech
- AdTech
- Legal Tech
- BioTech
- GovTech
- InsurTech
- RetailTech
A Few More of our Clients
We give you more than data.
We give you clarity.
What our
Clients Say
For over 15 years, we’ve helped some of the biggest technology companies in the world. We’ve also helped a number of upstarts go on to greater stardom.
“Cascade Insights has become our go-to resource anytime we have a tough market intelligence question. Compared to other firms, they stand out in two ways: 1) Deep domain expertise of the tech industry 2) Little/no hand-holding required: I just tell them what business questions I need answered and they deliver. It’s rare to get original insights from market research vendors and Scott and Sean have delivered every time we have engaged them.”
“We commissioned a channel market research piece from Cascade Insights to better understand partners’ perceptions. The team did great work, especially with research design, sample development, data analysis, and report development. Results were balanced, credible, and practical; sparked important conversations; and ultimately helped expose a gap in our strategy. I plan to use Cascade Insights again.”
Contact Us
Get In Touch With A B2B Expert
