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Partner with Cascade Insights for research-backed strategy to guide the marketing of your B2B tech brand, product, or service. Our team has analyzed and assessed the needs of B2B buyers for over 17 years. Hence, our perspective extends beyond the scope of a given research study. In fact, we understand that heartbeat of a B2B buyer in ways that other firms simply can’t match. We have interacted with thousands of B2B technology buyers from a wide range of roles, which has taught us that technology purchasing isn’t limited to IT departments. Line-of-business (LOB) personnel, including directors, managers, industry leaders, and C-suite executives, each have their own unique requirements from vendors. xOur comprehensive understanding of the business landscape enables us to offer actionable strategies to help you hit your marketing targets. You will benefit from marketing recommendations that combine data, strong industry insights, and creativity to achieve your goals. Get In Touch With A B2B Expert Cascade Insights offers the following strategy services. Extended B2B Strategy Support and Mentorship Once the readout has wrapped, marketing teams can enlist our expertise for continuous guidance and mentorship. Our services are designed to address emerging questions as they arise and offer valuable insights into B2B buyer behavior. Audits and Assessments Our consulting team can audit and assess your current marketing and sales assets, including your website, campaign materials, messaging, blogs, pitch decks, sales scripts, email campaigns, SEO and PPC efforts, and any other customer-facing materials or channels, like GitHub or guest publications on partner websites. This can help you to see what you should continue to focus on and what you need to stop investing in. Internal Enablement Campaigns and Assets Sometimes your hardest audience is an internal one. These audiences might need what you’re learned from the research effort delivered to them in ...