Know When AI Has Changed Enough That Your Business Should Change Too.
Leaders do not need to know everything happening in AI.
They do need to recognize when something has changed enough to rethink a workflow, a role, a team, an investment, or an assumption about what people can accomplish.That is the purpose of the Executive AI Cohort.
We keep your leadership team current on the AI developments that matter to your business and work through their implications together. Not as a lecture. Not as a product briefing. Your organization is the case study.
“Companies with the strongest AI-driven financial outcomes are twice as likely to redesign workflows rather than simply adding AI tools to existing ways of working.”
Source: PwC
The Leadership Problem Is Not Keeping Up With AI
Nobody can keep up with all of it. New models, agents, products, features, research, and predictions arrive constantly. Most will not change your business. A few will.
Leadership needs a way to tell the difference. We stay close to the frontier, filter what is happening, and bring your leaders the developments significant enough to deserve a business conversation.
Then we ask: what does this change for us?
Your Business Is the Curriculum
Every cohort is built around the decisions your leadership team is facing — where AI is creating meaningful leverage, which workflows should be redesigned next, or where individual productivity gains are getting trapped. The questions tend to resolve into a few themes:
- What has AI made possible that was not practical before and what should change because of it?
- Where does human judgment create the most value?
- What work should remain human even if AI could technically perform it?
- What should we start, stop, or redesign?
- What skills will our people need next?
- How should leaders guide teams through repeated changes in how work gets done?
These are leadership questions. AI simply makes them more urgent.
What Your Leaders Develop
Over time, the cohort helps leaders build:
A shared language for discussing AI and work redesign
Better judgment about which AI developments matter
A clearer view of where AI creates business value
Stronger instincts about what should remain human
Greater ability to challenge AI hype without ignoring meaningful change
A repeatable way to reconsider workflows and roles
More informed decisions about tools, investments, and priorities
Greater alignment around how the organization should evolve
Rooted in Teaching, Proven in Practice

Sean Campbell
Co-founder & CEO, Cascade Insights®
Sean Campbell has been passionate about education for as long as he’s been in technology. He’s taught at Purdue University, Willamette University’s MBA program, and currently at George Fox University’s College of Business, where he serves as Director of AI Integration for the MBA program.
That teaching background is central to how Cascade Insights® approaches AI training. The material isn’t built from blog posts and vendor demos — it’s grounded in how the AI landscape is actually changing, how organizations are really adopting AI, and what works when you’re sitting across from someone who needs to make this practical for their job.
Sean has also authored technology books published by Microsoft Press and Intel Press, delivered over 150 conference sessions and workshops, and appeared on more than 100 podcasts.

Master the Art of AI Collaboration
As AI gets more capable, the quality of the result depends less on knowing the right prompt and more on knowing how to direct the work. The Art of Asking is our framework for doing that well.
- How to effectively delegate to AI — use the 5-element framework to manage AI like a capable colleague.
- Workflows and agentic use cases — learn to meaningfully manage AI-driven workflows and agents.
- Techniques to create AI champions — build internal champions who help AI adoption stick across teams.