When a product is the first of its kind, mid-market marketing isn't easy. But, a savvy marketer knows how to create a whole new category for their product.
Today we’re featuring an interview Sean Campbell, CEO of Cascade Insights, conducted with Carbonite‘s manager of market and competitive intelligence, Victoria Lefevers.
Episode #102 of the B2B Market Research Podcast During this podcast, we cover: What Agile is and what it can do for your B2B market research efforts. Why Agile is no longer limited to the technical software industry or product development. How to leverage Agile for fast, optimal “no surprise” results for clients. Thank you for ...
What have I learned after recording 100 competitive intelligence podcasts? A lot. Here are the top ten B2B Market Research podcasts and the things I learned behind the scenes. In this podcast I cover: What I’ve learned from producing 100 podcast episodes. The top 10 posts as defined by Google Analytics and social sharing data. Which ...
Today, we’re featuring a conversation Sean Campbell, Cascade Insights’ CEO, recently had with Thomas Miller. Thomas is a faculty member at Northwestern University and has written a really fascinating book on predictive data analytics called Web and Network Data Science: Modeling Techniques in Predictive Analytics. Sean: So my first question for you, Tom, is if you would ...
FOR IMMEDIATE RELEASE Contact: Sean@cascadeinsights.com Phone: 503.898.0004 www.cascadeinsights.com Authors Sean Campbell and Scott Swigart to Speak at Annual Investigative Reporters and Editors Conference Portland, Oregon, June 12, 2012 – Campbell and Swigart will join the best in the business in a hands-on workshop and conference hosted by Investigative Reporters and & Editors held in ...