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Cascade Insights
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Competitive landscape analysis

Explore our customer case studies to see how we drive innovation and success in the B2B tech market."

October 3, 2024

Differentiation Beyond Price: Using a Competitive Intelligence Study to Shape Your Strategy

While pricing strategies are important, you need a competitive intelligence study that explores multiple facets beyond just pricing.
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June 3, 2024

Case Study – Understand Your Competitive Landscape

Learn how a competitive landscape analysis can help your organization understand your position in the market and compete effectively in the AI technology space.
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4 market Research Studies Every BioTech Startup Needs
December 7, 2022

4 Market Research Studies Every Biotech Startup Needs

B2B market research helps biotech startups get buy-in from investors with insights that help plan for a successful launch and sustained success.
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market research healthcare cybersecurity
September 16, 2022

3 Types of Market Research to Benefit Healthcare Cybersecurity Startups

Here’s how market research can help a rapidly-expanding healthcare cybersecurity startup grow in the right direction.
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competitive landscape analysis
June 22, 2022

5 Pieces of Bad News a Competitive Landscape Analysis Can Deliver

A competitive landscape analysis has the potential to shock marketers with bad news. Here are five examples of things to look out for and how to respond.
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