Facts Bore, a Good Story Roars
In this episode, Cascade Insights CEO Sean Campbell interviews renowned speaker Troy Hazard on giving a conference talk.
Creating The Category – An Interview With Matt Ipri
When a product is the first of its kind, mid-market marketing isn't easy. But, a savvy marketer knows how to create a whole new category for their product.
The Pre-Flight Checklist for Research Presentations
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Follow this simple checklist to avoid crashing and burning during your next market research readout. These PowerPoint tips will be a lifesaver.
Riveting Research: It’s Not a Mission Impossible
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Documentary filmmaking can teach qualitative researchers about the art of crafting a great story and building findings that make clients act.
