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Tag Archive for: usability

Heat Up Your Cold Email

February 14, 2018/in B2B Go-To-Market Research, Blog Posts /by Sean Campbell
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How can sellers use cold email to engage rather than irritate?

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Your Favorite B2B Podcasts of 2017

December 20, 2017/in Blog Posts /by Sean Campbell
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This year our podcast went through a major change. The B2B Market Research Podcast became B2B Revealed. Our focus broadened to a myriad of issues that impact our clients in the B2B technology sector. The result? More interviews, more thought leaders, more insight, and an even better B2B Podcast.

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Productivity apps

This Is Your Brain On Notifications: An Interview With Jill Konrath

October 18, 2017/in B2B Buyer Persona Research, B2B Competitive Landscape Analysis, B2B Market Opportunity Research, B2B New Product Launch Research, B2B Usability Testing, Blog Posts /by Sean Campbell
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Thinking about taking a break to check your email? Think again. These few minutes are costlier to your productivity than you think.

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Failure To Launch Syndrome: Do You Have The Symptoms? | B2B Product

Failure To Launch Syndrome: Do You Have The Symptoms?

July 21, 2017/in B2B Buyer Persona Research, B2B Go-To-Market Research, B2B Market Research Blog, B2B New Product Launch Research, Blog Posts, Win/Loss Analysis /by Sean Campbell
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After hundreds of market research projects for B2B tech companies, we know the warning signs that a product will fail.

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Qual: There's an App For That | smartphone qualitative research

Qual: There’s An App For That

January 4, 2017/in Blog Posts /by Sean Campbell
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Will smartphones transform qualitative research methodology? Get an inside view from an expert who knows qual via smartphone inside and out.

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Know Thyself: B2B Usability Testing

Know Thyself: B2B Usability Testing

October 18, 2016/in B2B Usability Testing, Blog Posts /by Sean Campbell
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You can’t be unbiased when comparing your company’s offering to your rivals’.

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