In the meantime, check our Blog
GenAI in Market Research 2026: Trends to Watch
These are the top GenAI trends in market research that will be reshaping the market researcher’s role in 2026.
A Market Researcher’s Review: Anthropic Interviewer (Claude Interviewer)
A market researcher’s take on Anthropic Interviewer: 1,250 chat-based interviews inside Claude.ai, the trade-offs vs live qual, and the build-vs-buy implications.
The Missing Role in Most GenAI Strategies: The GenAI Transformation Lead
Discover why every organization needs a GenAI transformation lead to turn scattered AI pilots into scalable, business-driven impact across teams and workflows.