A B2B Team’s Review: Town
AI Tool Review: Town. How the AI assistant handles pre-call briefs and CRM follow-ups for sales and ops teams. Rated on usability, power, flexibility, and cost.
A Market Researcher’s Review: Writer vs. Grammarly (Now Superhuman)
AI Tool Review: Writer vs. Grammarly (now Superhuman). Governance at scale vs. presence everywhere. Rated on usability, power, flexibility, and cost.
A Market Researcher’s Review: Sai (by Simular)
AI Tool Review: Sai. Simular's computer-use agent that operates the no-API software other tools can't reach. Rated on usability, power, flexibility, and cost.
A B2B Team’s Review: Asmi AI
AI Tool Review: Asmi. The AI assistant that places your outbound calls, sits through hold, and reports back. Rated on usability, power, flexibility, and cost.
A B2B Team’s Review: Goldfish
AI Tool Review: Goldfish. How the local AI memory for Mac drafts in your voice from on-screen context. Rated on usability, power, flexibility, and cost.
A Market Researcher’s Review: Julius AI
AI Tool Review: Julius AI. Runs cross-tabs, clustering, and charts on your survey data in plain English. Rated on usability, power, flexibility, and cost.
A Market Researcher’s Review: Napkin AI
AI Tool Review: Napkin AI. How it turns your reports and findings into editable, on-brand diagrams in seconds. Rated on usability, power, flexibility, and cost.
AI Tool Review: Particle
AI Tool Review: Particle. How particle.pro turns 100,000+ podcasts into speaker-ID transcripts you can search and source. Rated on usability, power, flexibility, and cost.
A Market Researcher’s Review: OpenAI Codex
AI Tool Review: OpenAI Codex. How the coding agent turns messy research data into analysis you can delegate. Rated on usability, power, flexibility, and cost.
AI Tool Review: Clay
AI Tool Review: Clay. How the go-to-market data platform enriches account lists across 150+ providers. Rated on usability, power, flexibility, and cost.
A Market Researcher’s Review: Claude Fable 5
AI Tool Review: Claude Fable 5. Reads the charts inside your PDFs and reasons across a full research project. Rated on usability, power, flexibility, and cost.
AI Tool Review: Anthropic Interviewer (Claude Interviewer)
AI Tool Review: Anthropic Interviewer – 1,250 chat-based interviews inside Claude.ai, the trade-offs vs live qual, and the build-vs-buy implications.
AI Tool Review: Deep Research with ChatGPT vs. Gemini
AI Tool Review: ChatGPT vs. Gemini Deep Research — see how these AI research assistants compare on cited, structured reports. Rated on usability, power, flexibility, and cost.
AI Tool Review: Conversational AI and Voice-Driven Tools
Here's what you should know about using conversational AI and voice-driven tools as a market researcher.
AI Tool Review: NotebookLM
AI Tool Review: NotebookLM — see how Google's AI workspace turns your documents into synthesized, sourced insights. Rated on usability, power, flexibility, and cost.
AI Tool Review: Perplexity Pro
AI Tool Review: Perplexity Pro — see how it combines AI models and live web search for cited research answers. Rated on usability, power, flexibility, and cost.
AI Tool Review: codeit
AI Tool Review: codeit — see how it uses AI to code, analyze, and query open-ended survey data. Rated on usability, power, flexibility, and cost.
AI Tool Review: CoLoop
AI Tool Review: CoLoop — see how it uses AI to analyze qualitative data with cited, report-ready evidence. Rated on usability, power, flexibility, and cost.
AI Tool Review: Claude
Here's what you should know about using Claude as a market researcher.
AI Tool Review: SYMAR (Formerly OpinioAI)
AI Tool Review: SYMAR — see how this platform builds synthetic respondents to test and sharpen research questions. Rated on usability, power, flexibility, and cost.
AI Tool Review: ChatGPT Business (Formerly Team)
AI Tool Review: ChatGPT Business — see how it supports secure team workflows, synthetic respondents, and deep research. Rated on usefulness, power, flexibility, and security.