Competitive Intelligence and Co-opetition Part 1: Three Ways Other Companies Can Be the Syrup on Your Waffle
Competitive relationships between companies are generally taken for granted. Competition is widely regarded as the beneficial bedrock of efficient markets, and it fits squarely into our general understanding of metaphors for business such as sports or military conflict. Still, it’s not hard to see how companies can benefit each other, intentionally or otherwise. The complementary ...