Below is the presentation Sean delivered at the SLA conference in Vancouver, BC this week. If you would like to download a copy of the presentation go here. Download: Going Beyond Google – Gathering Intelligence – 5th Edition – Over 100+ pages of tools, tips, and techniques for CI professionals.
This author has not written his bio yet.
But we are proud to say that cascade contributed 229 entries already.
Entries by cascade
Below is the presentation Sean delivered at the SLA conference in Vancouver, BC this week. If you would like to download a copy of the presentation go here.
Below is the presentation we delivered at the MRA’s Insights and Strategies conference in Chicago this week. If you would like to download a copy of the presentation go here.
The Customer and Partner ViewPoint – Cloudera Cloudera is respected as the 1st to market solution (i.e., unquestioned market leader status) and is well respected for “giving back” to the Hadoop community. However, there’s no monopoly in the Hadoop market at this time, and customers that we spoke with are commonly kicking the tires with […]
For quite a while now we’ve turned to TweetReach to generate quick statistics (volume, tweets per day referencing the hashtag, etc.) on Twitter hashtags. However, it looks like I might be turning to TweetBinder a bit more often as it provides similar statistics along with a few additional data points such as the following: “Cloudera” […]
Mary Meeker’s Internet Trends report has become a “must read” every year for folks in the tech industry. While no single report can cover every angle, especially on a area as big as “Internet Trends,” this report consistently does it better than most. KPCB Internet trends 2014 from Kleiner Perkins Caufield & Byers Some highlights: […]
Episode 66: – Interview – Scott Brown – Qualcomm During this podcast we discuss: How a corporate librarian views competitive intelligence as a discipline. The SLA’s CI division. How effective analysis relates to data collection. “Information Obesity” and how to avoid it. For additional resources focused on B2B tech market research and competitive intelligence go to: www.cascadeinsights.com/resources […]
During this presentation you’ll learn more about Voice of the Competitor (VOTC) research. First what it is, then how it compares with Voice of the Customer (VOC) research, and lastly how you can incorporate Open Source Intelligence (OSINT) and Human Intelligence (HUMINT) into VOTC efforts. Voice of the Competitor (VOTC) – Research and Analysis from Cascade […]
Given we do a fair amount of trade show intelligence work, and I deliver a fair number of conference presentations at competitive intel, market research, and other conferences, I just thought I would share an observation about how people typically approach a conference. — In short, know when it’s time to show up and it’s […]
We’ve just uploaded the all day version of our Framework Fight Club workshop to Slideshare. This is the same workshop that was delivered on Monday at the Strategic and Competitive Intelligence Professionals 2014 conference in Orlando. If you’re interested in downloading a copy you can do that here.
Connect With Us
- Customer Experience Research
- — Buyer Persona Research
- — Buyer's Journey Research
- — Key Buying Criteria Research
- — Jobs-To-Be-Done Research
- — User Personas
- — Customer Satisfaction Research
- B2B Product/Service Research
- — Market Opportunity Research
- — Concept Testing
- — Go-To-Market Research
- Marketing Enablement Research
- — B2B Data-Driven Marketing Research
- — Message Testing
- — Brand Research
- — Thought Leadership
- — Partner Enablement