Ageism In Tech

Tech Needs More Age Diversity

Ageism in tech cannot simply be written off as older workers being less capable than their younger colleagues. We've got a reading list to prove it. 
Read More
In Defense of Women in Tech

In Defense of Women In Tech

There is nothing in women’s nature, collective ambitions, or capabilities that make them less qualified than men in STEM fields.
Read More

Narcissism: Marketing’s Nemesis

B2B marketing has a vanity problem. Popularity is one thing, profitability is another. Samantha Stone, author of "Unleash Possible: A Marketing Playbook That Drives B2B Sales," shares her thoughts on measuring marketing ROI.
Read More

Spend Wisely: LinkedIn Marketing Tips

The lure of LinkedIn’s vast amount of business data makes it an attractive advertising asset… if you know what you’re doing. B2Linked Founder AJ Wilcox shares when and how to use LinkedIn ads to reach B2B audiences.
Read More

Shoot For The Moon (Within Reason)

Whoever has the most information should do the most talking... and make the first offer. American Negotiation Institute Director Kwame Christian shares business negotiation tactics in this episode of B2B Revealed.
Read More

How Craig Walker Killed The PIN

The killing of the conference call PIN is a case study in disruption. Get an inside look at an innovator's journey with Dialpad Founder & CEO Craig Walker. In this episode of B2B Revealed: how UberConference did away with the PIN, enhanced security with participant visibility, and acquired millions of phone numbers.
Read More
Is Cold Email a Legal Evil?

Is Cold Email a Legal Evil?

[sc_embed_player_template1 fileurl="http://traffic.libsyn.com/competitiveintel/Episode153-ColdEmail.mp3"] Cold email is one of the most hotly contested outreach methods in B2B. But is it even legal in the first place?
Read More
Does it Sell? Content Marketing Tips

Does It Sell? Content Marketing Tips

How successfully does your content sell your product or service? Do you know how to evaluate that success? We’ve got some content marketing tips for how to effectively measure the efficacy of your efforts.
Read More
How Partners Are Adapting to the Cloud

How Partners Are Adapting to the Cloud

[sc_embed_player_template1 fileurl="http://traffic.libsyn.com/competitiveintel/Episode146-HowPartnersAreAdaptingToTheCloud.mp3"] Your partner channel sees the world differently now. The cloud has changed everything. For partners today, it's adapt or die. Here are eight trends to know.
Read More
PowerPoint Tips for Market Researchers

The Pre-Flight Checklist for Research Presentations

[sc_embed_player_template1 fileurl="http://traffic.libsyn.com/competitiveintel/Episode142-PreFlightForResearchFindings.mp3"] Follow this simple checklist to avoid crashing and burning during your next market research readout. These PowerPoint tips will be a lifesaver.
Read More
Write Right: Convincing Content

Write Right: Convincing Content

The tech world undervalues an absolutely crucial skill: writing. As a result, your average B2B content marketing is kind of a snore. Here's how to do better.
Read More
Sales Needs A Say In Strategy

Sales Needs A Say In Strategy

[sc_embed_player_template1 fileurl="http://traffic.libsyn.com/competitiveintel/Episode139-SalesNeedsASayInStrategy.mp3"] Your sales team is doing qualitative research all the time. Talking to them is your best chance to achieve a strong sales strategy.
Read More
123 Next

Get In Touch With A B2B Expert

LET'S TALK