The “Competitive Intel” Episode 27 Transcript – Value Chain Analysis
It is a basic truism that producing customer value in excess of your cost to provide it creates profit. Michael ...
Return of the Expanding Bookshelf Part 1:
Three Sources for Toolsets on Your Utility Belt Incremental additions to the approaches you already use for competitive intelligence can ...
Understanding the Innovator’s Dilemma
Understanding the Innovator’s Dilemma – Play.
The “Competitive Intel” Episode 26 Transcript – Benchmarking and Competitive Intelligence
Effective positioning within a market segment requires an understanding of the relative strengths and weaknesses of your company and its ...
Competitive Intelligence and Competitor Pricing Part 3
Three Ways Pricing’s Not as Secret as You Think As you conduct competitive intelligence research and analysis to discover the ...
Competitive Intelligence and Competitor Pricing Part 2
Three Reasons to Bring on the Humans! Relationships between vendors, distributors, and customers can become long-term and complex in the ...
Modern Data for Trusted Frameworks – SCIP Chapter Event – NJ / CT
As presented on 03/10/2013. Download the presentation here.
The “Competitive Intel” Episode 25 Transcript – Critical Thinking Tools and Tips
Weighted Ranking Analysis for Competitive Intelligence A substantial portion of competitive intelligence practice is applying structured methodologies to decision making, ...
Competitive Intelligence and Competitor Pricing Part 1
Three Varieties of Smoke & Mirrors in B2B Pricing The amounts of money involved in a typical B2B sale are ...
Competitive Intelligence from the Technology Adoption Lifecycle Stage 5
Three Insights about Laggards: The Last to the Party After a product or technology has been widely available and deployed ...
Competitive Intelligence from the Technology Adoption Lifecycle Stage 4
Three Insights about the Late Majority: Reluctant to Be Led A large portion of the entire market—perhaps 35%—makes up the ...
Big Data Prospecting: Staking a Claim
Buried in petabytes of data, it can seem a daunting task to retrieve the information crucial to your competitive intelligence ...
Competitive Intelligence from the Technology Adoption Lifecycle Stage 3
Three Insights about the Early Majority: Is It Safe Yet? Moving a new product into the mainstream requires you to ...
15 Minute Series – Finding your Competitor’s Customers
15 Minute Series – Finding your Competitor’s Customers – Play.
Competitive Intelligence from the Technology Adoption Lifecycle Stage 2
Three Insights about Early Adopters: The Search for Business Value As a product becomes feature complete, it may be regarded ...
Competitive Intelligence from the Technology Adoption Lifecycle Stage 1
Three Insights about Innovators: The Bleeding Edge As described in Crossing the Chasm, even before a product or technology is ...
The “Competitive Intel” Episode 24 Transcript – HUMINT in Context: Key Questions to Consider
Competitive intelligence gathering typically requires going beyond online sources, to interviewing human subjects. Even if it’s well within your comfort ...
Tip #3 on Gathering Competitive Intelligence on Private Companies: Use Specialized Tools to Dig Deeper
Tracking the history of a company’s web site can illuminate a great deal about how the company has developed. Archive.org ...
Disruptive Innovation as a Competitive Intelligence Framework Part 3
Three Habits of Highly Disruptive Competitors When a competitive intelligence organization gauges the potential impact of a disruptive innovation, the ...
Disruptive Innovation as a Competitive Intelligence Framework Part 2
Three Reasons an Innovation Might Not Move Mountains Just as important as recognizing a disruptive innovation, you also need to ...
The “Competitive Intel” Episode 23 Transcript – eBooks you should know in 2013
On planes, trains, and bedside tables, good business books are filled with the opportunities that flow from fresh insights. We ...
Disruptive Innovation as a Competitive Intelligence Framework Part 1
Three Ways to Predict When Your World is About to Change It can seem like everywhere you look, someone is ...
Human Sources for Competitive Intelligence Part 3
A Three-Part Framework for Culling the Herd to Find the Right Humans To add to the positive results of deeper ...
Human Sources for Competitive Intelligence Part 2
Three Ways to Break the Silence and Get the Ball Rolling Once an organization has recognized the value of human ...
Human Sources for Competitive Intelligence Part 1
Three Insights from People Needing (Intelligent) People To understand everything you need to know about an industry, there’s just no ...
No Cloaks, No Daggers in Competitive Intelligence Part 3: Three Ways the Journalist Vanquished the Spy
One key difference between being a spy and a competitive intelligence practitioner is that the intelligence community may use force ...
Understanding the Growth Share Matrix
Understanding the Growth Share Matrix – Play.
No Cloaks,No Daggers in Competitive Intelligence Part 2: Three Tales from the Market Researcher and the Spy
Unlike spycraft, competitive intelligence must operate within the ethical and practical confines of the business community. There is no room ...
No Cloaks, No Daggers in Competitive Intelligence Part 1: Three Spycraft Approaches and How They Apply to CI
It’s common to compare the competitive intelligence (CI) field with spying. In reality, the two are very different; the intrigue ...
Twitter’s Game Board – Co-opetition
Twitter has been receiving a good deal of flack from it’s ecosystem partners. Ecosystem partners have even launched an online ...
Product Camp 2013 – Chicago and Vancouver
If you’re in Chicago or Vancouver BC on Feb 2nd, and you’re involved in product development, think about dropping in ...
Best Competitive Intelligence Books Part 3: Three Kinds of Patterns that Save the Day
Deducing patterns in the world around us is the key to learning from the past, understanding the present, and preparing ...
Going Beyond Google: Gathering Internet Intelligence – now in it’s 4th edition…
While there are many wonderful things you can say about eBooks, one of the best is how easy it is ...
The “Competitive Intel” Episode 22 Transcript – Are You a Spy?
Journalists, analysts, market researchers – how often do you hear these people referred to as spies? And yet, for the ...
The “Competitive Intel” Episode 21 Transcript – The Fiscal Cliff and Competitive Intelligence
Every organization presents moments of opportunity that watchful competitors can take advantage of. For example, during the end-of-year holiday season, ...
The Other “Fiscal Cliff” – How to Stick It to the Competition
I’ll start by saying that we don’t believe the goal of CI, or business, is to destroy the competition but, ...