40 Years of Competitive Intelligence Expertise – Distilled…
This presentation summarizes the key takeaways from one of the best articles we’ve ever come across on competitive intelligence collection, ...
The Ugly – Technology Companies and Competitive Intelligence: B2B Market Research podcast
Episode 68: – Technology Companies and Competitive Intelligence – The Ugly During this podcast we cover: The Ugly – What Technology ...
Going Beyond Google: How B2B Marketers Can Gather Better Intelligence In A Big Data World – As Delivered to the Northern California Business Marketing Association – July 25th, 2014
Discover how B2B marketers can gain better competitive intelligence information via big data. Below is the presentation Sean delivered at the ...
The Good and the Bad – B2B Technology Companies and Competitive Intelligence: B2B Market Research podcast
Episode 67: – B2B Technology Companies and Competitive Intelligence – The Good and the Bad During this podcast we cover: The ...
Sourcing with Social Media – For Competitive Intelligence and Market Research Teams – As Presented at the SLA 2014 Conference in Vancouver, BC
Below is the presentation Sean delivered at the SLA conference in Vancouver, BC this week. If you would like to ...
Self-Service Big Data for Competitive Intelligence – A Few Examples – SLA 2014 Conference – Vancouver, BC – CI Division
Below is the presentation Sean delivered at the SLA conference in Vancouver, BC this week. If you would like to ...
MRA – Insights and Strategies Conference Presentation – Voice of the Competitor (VOTC): Going Beyond Google
Below is the presentation we delivered at the MRA’s Insights and Strategies conference in Chicago this week. If you would ...
Cloudera – Customer and Partner Viewpoints
The Customer and Partner ViewPoint – Cloudera Cloudera is respected as the 1st to market solution (i.e., unquestioned market leader ...
TweetBinder is a solid TweetReach replacement
For quite a while now we’ve turned to TweetReach to generate quick statistics (volume, tweets per day referencing the hashtag, ...
Mary Meeker’s – Internet Trends – 2014 – The Highlights
Mary Meeker’s Internet Trends report has become a “must read” every year for folks in the tech industry. While no ...
Interview With Scott Brown, Qualcomm: B2B Market Research podcast
Episode 66: – Interview – Scott Brown – Qualcomm During this podcast we discuss: How a corporate librarian views competitive intelligence ...
Slideshare Presentation – Voice of the Competitor
During this presentation you’ll learn more about Voice of the Competitor (VOTC) research. First what it is, then how it compares ...
Tradeshow Tip – Knowing when it’s time to Go – And finding the Center Mass
Given we do a fair amount of trade show intelligence work, and I deliver a fair number of conference presentations ...
Slideshare Version Available – Framework Fight Club – All Day Workshop – As presented at SCIP 2014
We’ve just uploaded the all day version of our Framework Fight Club workshop to Slideshare. This is the same workshop ...
Framework Fight Club Workshop – Recap – SCIP 2014 – Conference
Yesterday I delivered the all-day version of our Framework Fight Club workshop to a packed room at the SCIP 2014 ...
Why Investigative Recruit Matters: B2B Market Research podcast
Episode 65: – Investigative Recruit – Why it Matters During this podcast we cover: The key elements of investigative recruit. How ...
More Fabulous Frameworks – Webinar – Slides & Recording
During the “More” Fabulous Frameworks webinar we covered: PARTS (#1) analysis from Co-opetition The use of the ERRC (#2) grid ...
Is That Project Executable: B2B Market Research podcast
Episode 64: – Is that Project Executable? During this podcast we cover: What it means to have an executable project. Ways ...
Crossing the Chasm – The Remix
The best ideas stand the test of time. And clearly the ideas offered by Geoffrey Moore in his book Crossing ...
New Tools for Human Intelligence Recruit
“Try to learn something about everything and everything about something.” – Thomas Huxley When it comes to learning something about ...
Understanding – Voice of the Competitor (VOTC) – Research – Webinar – Slides – Recording
We recently delivered a webinar focused on understanding Voice of the Competitor (VOTC) research. During this webinar we covered how: ...
Slides from Silicon Valley Capital Club Presentation
Below is a link to download the slides from Sean’s presentation at the Silicon Valley Capital Club on March 18th, ...
Download – Webinar Slides & Playback – Accelerating Competitive Analysis – 5 Fabulous Frameworks
You can now download the recording and slides from our recent webinar: Accelerating Competitive Analysis: 5 Fabulous Frameworks Frameworks covered ...
Competitive Intel Podcast – #59 – Interview – Co-Author – Big Data: A Revolution…
Episode 59: – Interview – Co-Author – Big Data: A Revolution…” For more episodes focused on competitive intelligence and market intelligence ...
Competitive Intel Podcast – #58 – Interview – Phil Britton – Best Buy – Part 2 – CI Ethics
Episode 58: – Interview – Phil Britton – Best Buy – Part #2 – CI Ethics” For more episodes focused on ...
Download – Webinar Slides & Playback – Accelerating Competitive Intelligence Collection – Mining Web Metrics
You can now download the slides or the recording of our recent webinar: Accelerating Competitive Intelligence Collection: Mining Web Metrics ...
Voice of the Competitor – eBook – Download
What makes VOTC (Voice of the Competitor) research different than a typical Win-Loss study? Why is your typical Win-Loss study ...
Inbox Education Series: Contrasting VOC research with VOCC – Voice of the Competitor’s Customers – Research
We’ve launched another Inbox Education Series. This time focused on understanding the differences between VOC and VOCC research. Each Inbox ...
3 Different Inbox Education Series on Accelerating Competitive Intelligence and Market Intelligence Collection
Over the last few months we’ve been putting together a few educational series on various aspects of Competitive Intelligence and ...
Popular – Competitive Intelligence and Market Intelligence topics in 2013
Given we’ve recently moved into 2014 I thought I would pass along what some of our most popular competitive intelligence ...
Understanding: Voice of the Competitor Research (VOTC) – VOCC, VOCP, and VOCI
Voice of the Competitor’s – Customer (VOCC) – Research You need to understand why they bought from the competitor. And ...
Voice of the Competitor (VOTC) – Research
Voice of the Competitor (VOTC) – Research To learn more: Sign up for a 3 part, email based series on ...
Accelerating Competitive Intelligence and Market Intelligence – Mining Twitter
Recorded on December 10th, 2013. You can play the recording here.
Accelerating Competitive Intelligence and Market Intelligence – Mining Twitter
You can download the deck here.