Time and again, our nation’s top political leaders demonstrate that they are not up to speed on cybersecurity. We have some recommended reading.
How a focus on the Internet of Things can lead to some idealistic bets, the reality of Salesforce's Einstein, and is it the end of the Microsoft partner?
[sc_embed_player_template1 fileurl="http://traffic.libsyn.com/competitiveintel/Episode136_-_QualIsADocumentary.mp3"] Documentary filmmaking can teach qualitative researchers about the art of crafting a great story and building findings that make clients act.
[sc_embed_player_template1 fileurl="http://traffic.libsyn.com/competitiveintel/Episode139-SalesNeedsASayInStrategy.mp3"] Your sales team is doing qualitative research all the time. Talking to them is your best chance to achieve a strong sales strategy.
[sc_embed_player_template1 fileurl="http://traffic.libsyn.com/competitiveintel/Episode157-Interview-JillKonrath.mp3"] Author, Jill Konrath discusses key points in her latest book, “More Sales, Less Time” and taking control of your time with productivity apps.
What is competitive intelligence? A nuanced understanding of the marketplace in which you and your competitors are situated? Yes. Corporate espionage? No.
Steve Smith, president of GrowthSource Coaching discusses channel sales strategies and other IT Services firm survival strategies.
The B2B Market Research Podcast became B2B Revealed. Our focus broadened to a myriad of issues that impact our clients in the B2B technology sector.
Contextly CEO Ryan Singel discusses business and net neutrality, specifically a net neutrality rollback for ISPs, tech companies, and startups.
Author Phil Singleton explains how marketers can balance a good B2B SEO search ranking strategy with creating relevant and useful content.
In this episode of B2B Revealed, Cascade Insights CEO Sean Campbell chats with Replyify Co-Founder Ryan O'Donnell on how to use cold email to increase audiences and avoid the spam filter.
The most innovative tech & the awesomest features don’t guarantee success. B2B Concept Testing shows you what the market thinks of your idea.
Are you wasting your time with buyer persona templates? These case studies show how customized B2B buyer persona research can make a difference.
Research vendors should field surveys with high-quality respondents. But as we have discovered, that’s not always the case. Our investigative journey digs into the issues we found with some vendors and how we made those discoveries.
