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101 Questions Stakeholders Ask

May 16, 2016/in Blog Posts /by Sean Campbell
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Over the last decade, we’ve done projects for scores of marketing and sales leaders, product and channel managers, and C-level executives. As we looked back through our research, we began to see certain questions pop up over and over again, while others gained importance with present day events.

We found ourselves with a hearty collection of typical questions for each persona. So we decided to create a new resource: 101 Questions Stakeholders Ask.

For the first time ever, Cascade Insights, CEO Sean Campbell revealed this list at SCIP’s 31st Annual International Conference & Exhibition.

Check out Sean’s SCIP presentation for the types of questions we have answered for the leaders of B2B tech companies.

Contact Us to see how we can answer some of these questions for your stakeholders.

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Sean Campbell

Sean Campbell

CEO
Sean Campbell is the CEO of Cascade Insights, a competitive intelligence and market research firm for B2B technology companies. A 20-year technology veteran, Sean oversees the health of the firm, drives the company’s thought leadership efforts and maintains relationships with key clients.
Sean Campbell

@sean_campbell

Sean Campbell
Sean Campbell

Latest posts by Sean Campbell (see all)

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Isabel Gautschi

Isabel Gautschi

Director of Marketing
Isabel Gautschi

@Isa_belG

Isabel Gautschi
Isabel Gautschi

Latest posts by Isabel Gautschi (see all)

  • B2B Thought Leadership: How To Use Data Effectively - January 1, 2021
  • Nearly 80% of Business Activity Is Disrupted By Coronavirus - March 25, 2020
  • “I Have No Idea What Your Product Does”: A Cautionary Tale of Marketing Buzzwords - November 19, 2019
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