The Evolving B2B Market: What Competitive Intelligence Pros Need to Know
The following is a summary of the key takeaways from the session Sean Campbell (Cascade Insight’s CEO) presented at the ...
Predicting Competitor Growth – 3 Tools for Analyzing the Buyer’s Journey: B2B Market Research podcast
Episode #99 of the B2B Market Research Podcast – Predicting Competitor Growth – 3 Tools for Analyzing the Buyer’s Journey. [sc_embed_player_template1 fileurl=”https://traffic.libsyn.com/secure/force-cdn/highwinds/competitiveintel/Episode99.mp3″] We ...
Analyzing the B2B Buyer’s Journey – 20 Tools and Tips
This presentation was delivered at the Strategic and Competitive Intelligence Professionals – 2015 National Conference. During the talk Sean covered ...
7 Trade Show Competitive Intelligence Tips: B2B Market Research podcast
Episode #98 of the B2B Market Research Podcast – 7 Trade Show Competitive Intelligence Tips [sc_embed_player_template1 fileurl=”https://traffic.libsyn.com/secure/force-cdn/highwinds/competitiveintel/Episode98.mp3″] We cover: A few important ratios ...
5 Essential Interviews with Competitive Intelligence Thought Leaders
Learn what some of the “must watch” thought leaders in the competitive intelligence space are thinking. In this post, we’ve ...
3 Key Tools for Analyzing a Competitor’s Content: B2B Market Research podcast
Episode #97 of the B2B Market Research Podcast – 3 Key Tools for Analyzing a Competitor’s Content [sc_embed_player_template1 fileurl=”https://traffic.libsyn.com/secure/force-cdn/highwinds/competitiveintel/Episode97-Final-Short.mp3″] We cover: In 2015, ...
Competitive Intelligence Thought Leaders – Bonnie Hohhof: B2B Market Research podcast
Episode #96 of the B2B Market Research Podcast – Competitive Intelligence Thought Leaders – Bonnie Hohhof [sc_embed_player_template1 fileurl=”https://traffic.libsyn.com/secure/force-cdn/highwinds/competitiveintel/Episode96-BonnieInterview-Final.mp3″] We cover: Possible reasons why SCIP ...
Did Your Partner Turn Into A Competitor? Ask These 7 Questions: B2B Market Research podcast
Episode #95 of the B2B Market Research Podcast – Did Your Partner Turn Into A Competitor? Ask These 7 Questions… [sc_embed_player_template1 fileurl=”https://traffic.libsyn.com/secure/force-cdn/ec/competitiveintel/Episode95_-_Final.mp3″] We ...
Analyzing Product Features in the Age of SaaS – B2B Market Research podcast
Episode #94 of the B2B Market Research Podcast – Analyzing Product Features in the Age of SaaS [sc_embed_player_template1 fileurl=”https://traffic.libsyn.com/secure/force-cdn/highwinds/competitiveintel/Episode94.mp3″] We cover: Can the 100 ...
Is SaaS, Agile and DevOps Leading Us to the Innovator’s Dilemma?: B2B Market Research podcast
Episode #93 of the B2B Market Research Podcast – Is SaaS, Agile and DevOps Leading Us to the Innovator’s Dilemma? [sc_embed_player_template1 fileurl=”https://traffic.libsyn.com/secure/force-cdn/highwinds/competitiveintel/Episode93-Actual.mp3″] ...
5 Success Tips for Competitive Intelligence Analysts – Interview With Matthew Sell, SAP: B2B Market Research Ep. 92
Episode #92 of the B2B Market Research Podcast – Success Tips for Competitive Intelligence Analysts -Interview With Matthew Sell, SAP [sc_embed_player_template1 fileurl=”https://traffic.libsyn.com/secure/force-cdn/highwinds/competitiveintel/Episode92_-_Matthew_Sell_Interview.mp3″] ...
How to Build A Competitive Intelligence Team: Interview With Varun Chhabra, Microsoft: B2B Market Research podcast
Episode #91 of the B2B Market Research Podcast – How to Build A Competitive Intelligence Team: Interview With Varun Chhabra, Microsoft [sc_embed_player_template1 fileurl=”https://traffic.libsyn.com/secure/force-cdn/ec/competitiveintel/Episode91.mp3″] ...
5 Reasons Competitive Intelligence Teams Don’t Grow: B2B Market Research podcast
Episode #90 of the B2B Market Research Podcast – 5 Reasons Competitive Intelligence Teams Don’t Grow [sc_embed_player_template1 fileurl=”https://traffic.libsyn.com/secure/force-cdn/highwinds/competitiveintel/Episode90.mp3″] We cover: Why service – ...
How To Hire World-Class Analysts: B2B Market Research podcast
Episode #89 of the B2B Market Research Podcast – How To Hire World-Class Analysts [sc_embed_player_template1 fileurl=”https://traffic.libsyn.com/secure/force-cdn/highwinds/competitiveintel/Episode89.mp3″] We cover: Why a service mentality ...
7 Tips For Presenting Competitive Intelligence Research Like A Pro: B2B Market Research podcast
Episode #88 of the B2B Market Research Podcast – 7 Tips For Presenting Competitive Intelligence Research Like A Pro [sc_embed_player_template1 fileurl=”https://traffic.libsyn.com/secure/force-cdn/highwinds/competitiveintel/Episode88.mp3″] ...
Inside Sales Needs Ammo. Are Competitive Intelligence Teams Listening? B2B Market Research podcast
Episode #86 of the B2B Market Research Podcast – Inside Sales Needs Ammo – Are Competitive Intelligence Teams Listening? [sc_embed_player_template1 fileurl=”https://traffic.libsyn.com/secure/force-cdn/highwinds/competitiveintel/Episode86.mp3″] ...
What CI Professionals Need to Know About Data Scientists
It’s not a stretch to say that every B2B technology company needs to know more about Data Scientists. In 2015, ...
[6th Edition] Go Beyond Google: Competitive Intelligence for B2B Tech: B2B Market Research Podcast
Go Beyond Google: Competitive Intelligence for B2B Tech: B2B Market Research Podcast [sc_embed_player_template1 fileurl=”https://traffic.libsyn.com/secure/force-cdn/ec/competitiveintel/Episode85.mp3″] We cover: Our launch of the ...
We will be Hacked: Adjusting to the New Normal for Enterprise Security…
Have we reached the day when CEO’s need to send a company-wide memo with the title “We will be hacked”? ...
Competitive Intelligence Must Adapt – B2B Sales and Marketing in 2015: B2B Market Research podcast
Episode 84: – Competitive Intelligence Must Adapt – B2B Sales and Marketing in 2015 – An Interview with Brent Adamson of CEB ...
10 Truths about the Internet of Things (IoT) for B2B Market Researchers
What are the 10 Essential Truths about Internet of Things (IoT) B2B focused Market Research? How will you market research ...
IoT Thought Leaders – Interview with Ido Sarig of Wind River: B2B Market Research podcast
Episode 83: – Internet of Things Thought Leaders – An Interview with Ido Sarig of Wind River. You can listen to the ...
10 Essential Competitive Intelligence Questions for B2B Customers
There are 10 essential competitive intelligence questions you should be sure to ask of all B2B customers. This presentation outlines all ...
Competitive Intelligence Thought Leaders – Interview with Wayne Jones, IBM: B2B Market Research podcast
Episode 82: – Competitive Intelligence Thought Leaders – An Interview with Wayne Jones of IBM [sc_embed_player_template1 fileurl=”https://traffic.libsyn.com/secure/force-cdn/highwinds/competitiveintel/Interview_with_Matthew_Sell_-_Analyze_a_News_Event_-_81215_7.57_AM.mp3″] We cover: How do CI ...
Quantifying the Internet of Things
Should you believe the hype on the Internet of Things? Can it really be the (NBTE) Next Biggest Thing Ever? ...
Ahead of the Herd – IoT articles you need to read – December 2015 Edition
What follows is a curated list of Internet of Things (IoT) focused articles. To create this list we first looked for articles ...
15 Competitive Intelligence Questions Product Managers Need to Answer: B2B Market Research podcast
Episode 81: – 15 Competitive Intelligence questions Product Managers need to answer. [sc_embed_player_template1 fileurl=”https://traffic.libsyn.com/secure/force-cdn/highwinds/competitiveintel/Episode_81.mp3″] We cover: Key questions product managers need to ...
When Public Data = Big Data – 3 Tips for Competitive Intelligence Teams: B2B Market Research podcast
Episode 80: – When Does Public Data Equal Big Data – 3 Tips for Competitive Intelligence Professionals [sc_embed_player_template1 fileurl=”https://traffic.libsyn.com/secure/force-cdn/highwinds/competitiveintel/Episode80.mp3″] We cover: Why ...
4 Ways to Know if Your Competitive Intelligence Firm Understands B2B Technology
Does the competitive intelligence firm think that sales cycles are measured in minutes and days, or months and years? “Consumer ...
Ahead of the Herd – Docker articles you need to read this month…
What follows is a curated list of articles focused on Docker. To create this list we threw out all the articles ...
Ahead of the Herd – The Internet of Things (IoT) articles that you need to read this month
What follows is a curated list of articles focused on the Internet of Things (IoT). To create this list we threw ...
Ahead of the Herd – Interesting Big Data articles with the most LinkedIn shares
What follows is a curated list of Big Data focused articles. To create this list we first looked for articles with the ...
Interview with Kris Wheaton of Mercyhurst University: B2B Market Research podcast
Episode 79: – Interview with Kris Wheaton, Associate Professor of Intelligence, Mercyhurst University We cover: The skills that exceptional competitive intelligence ...
Analyzing Social Media Sharing with BuzzSumo: B2B Market Research podcast
Episode 78: – Analyzing Social Media Sharing with BuzzSumo – An Interview with Steve Rayson We cover: The difference between using Google ...
The Top 3 Temptations Competitive Intelligence Professionals Face
Every profession has its temptations, and Competitive Intelligence is no exception. What follows are the Top 3 Temptations of CI ...
3 Key Ways That Competitive Intelligence Is Different than Spying: B2B Market Research podcast
Episode 77: – 3 Key Ways That Competitive Intelligence Is Different than Spying During this podcast we cover three key ways competitive ...