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Excerpts From Recent Podcasts
The Long Game: Selling New Products
Professor Thomas Steenburgh shares new product sales research, including the importance of face-to-face, addressing organizational product fit, and more.
Writing Well
B2B content writing is terrible. Josh Bernoff tells us how to write better, reduce meaningless content, and replace jargon with substance.
Freelancers: Avoid the Boomerang
Thinking of going freelance? Brianna Caza breaks down the risks and rewards, including equal pay for women, losing office infrastructure, and even isolation.
What Our Listeners Have to Say
Easy to digest with a busy schedule. The speakers were a wealth of information. Cascade Insights provides a great services with these podcasts.
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What a great series! The content is relevant and insightful, the editing keeps it fluff-free, and the range of topics is like a mini-MBA.
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