Episode 74: – Why you need to know Web Analytics – Tips and Tricks for Competitive Intelligence Professionals
During this podcast we cover a variety of reasons why Competitive Intelligence professionals need to regulary mine web analytics.
This includes:
- Why tools such as SimilarWeb are solid sources for competitive intelligence.
- How you can you use web metrics to identify disruptive companies before it’s too late.
- Why web analytics are sometimes overlooked as a source of competitive and market intelligence.
- How to be more effective when mining web metrics.
For more free B2B tech market research and competitive intelligence resources go to: www.cascadeinsights.com/resources
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